CASE STUDY
RUSTICA
Rustica Foods, a family business founded in 2000, is a leader in the production of high-quality pizza and focaccia. Rooted in a rich tradition that dates back to 1958 in Montreal, the company expertly blends time-honored methods with modern innovation to serve a variety of markets.
With state-of-the-art facilities, Rustica Foods is committed to producing both fresh and frozen products that consistently meet the highest standards of quality. Their dedication to craftsmanship and excellence has earned them a trusted reputation in the food industry, ensuring that each product is crafted with care and precision for the best taste and experience.
- DIGITAL MARKETING
- MEDIA PRODUCTION
- GRAPHIC DESIGN
- OTHER SERVICES
DIGITAL MARKETING & MORE
MANDATE
Rustica Foods aimed to enhance its visibility on social media and strengthen its connection with customers by sharing engaging content that reflects its story, values, and culture. The mandate was clear : bring the same level of dedication to Rustica Foods' online presence as it does to its products, developing a strategic plan to create compelling content that elevates the brand and fosters deeper engagement.
SOLUTION
To elevate the Rustica Foods brand, Pickle implemented a strategic plan focused on consistency and quality, producing high-quality photos, videos, and infographics while managing targeted ad campaigns to keep the brand top of mind. By continuously monitoring results and adapting the approach, we successfully increased engagement, grew the follower base, and introduced Rustica Foods to a wider audience, boosting both brand awareness and customer loyalty.
RESULTS
3.5K
Followers gained across platforms over a 6 months span
3M
In potential customers reached across platforms
15K
Interactions with the community
300
Pictures, videos and designs produced by our team
SYHAN MORISSET
TVA Sports & LCN Marketing Advisor
Pickle you are my favorite! My words will never be enough to praise your creativity and quality of work that you have shown for our activations. It is rare to meet such dedicated and trustworthy people. Your work ethic and dedication are admirable and have helped advance the brand's goals. On behalf of the TVA Sports team, thank you and see you soon
Isabella D'Ovidio
Sales and Marketing Director
We've had the pleasure of collaborating with Pickle Creative for just under a year now, and the experience has been nothing short of exceptional. Pickle Creative has become an integral part of our marketing team, and we look forward to continuing this fruitful partnership for many more campaigns to come!
PAUL TANGUAY
Director, Sales Operations Strategy
We've worked with Pickle on multiple programs ranging from in-store samplings to trade shows over the last 4 years. They always bring new ideas and creative strategy to the table while surpassing expectations during execution every time. We're very happy to have them on our team and can't wait to work with them on many more projects in the future.
MAUDE GUAY MARLEAU
Project Manager | Social Media
& Public Relations
It’s always a pleasure to work with Pickle Creative. They adapt easily to our needs and always meet all our requirements, even in a short period of time. Very attentive to detail, the quality of the pictures and videos is always impeccable as is their customer service
PETER VENIERIS
Owner
The team listens actively and is always ready to help with creative new ideas. They've adapted their services to two of my businesses in order to give us top quality photography, great social media management that drives consumers to the restaurants as well as useful marketing advice.
SIMON LALONDE
Partner and General Manager
After about 4 years of working with Pickle, it's hard for me to see us working with anyone else. Their adapted approach has given our business the boost it needed. Their responsiveness and attention to detail allow us to focus on other things with a clear mind.
SIMON CHANG
Simon Chang Concept Inc. Founder
Pickle Creative has a young and dynamic team. Their ideas are creative and they bring a lot of energy to the table. A great experience working with them!''
